Gil is mainly responsible for early-stage investments in Adtech, marketing, digital services and mobile consumer, with a strong expertise in programmatic advertising and gaming. He’s currently supporting companies in France and Germany while he previously backed AdotMob (acq. by vente-privée.com) and The Adex (acq. by ProSiebenSat.1). Prior to joining Iris Capital, Gil was account director at Marcel – Publicis Groupe where he was in charge of the digital communication strategy of international accounts in banking, mass-market retail, FMCG, car manufacturing and luxury. He and his team have won a number of local and global awards among which Cannes Lions, FWA Awards and Stratégies Grand Prix. He also created two start-ups in e-commerce and content marketing, giving him a key insider’s view on what is an entrepreneur’s path to creating and making a company grow. He is a coach in entrepreneurship courses at ESCP-Europe and a lecturer at Sciences Po Paris and HEC in startup growth and VC subjects. He graduated from ESCP-Europe (Paris, France) and holds a master’s degree in project management from the Institute of Internet and Multimedia (Paris, France).